John Lewis and Flixmedia Announce Major Partnership

London, UK – John Lewis, one of Britain’s best-loved retail brands, and Flixmedia, a global powerhouse in digital retail solutions, are thrilled to announce a ground-breaking deal: Flixmedia is now the exclusive content syndication partner for John Lewis’ online product pages.

Using enhanced content, which greatly improves the shopping experience, Flixmedia transforms browsers into buyers. This new partnership follows a pilot project during which John Lewis reported a number of benefits, including an impressive 5% increase in online revenue. One highlight was a global toy brand which saw average order value surge by 13% and conversion rates skyrocket by 55%. Building on this success, John Lewis aims to extend this winning formula across all its brands.

This collaboration is founded on shared values of quality, trust, and commitment to enhancing the customer experience. As Charlie Banfield, Online Trading Manager at John Lewis Partnership (JLP), writes:

“Partnering with Flixmedia has been a true game-changer for us. With Flixmedia’s cutting-edge platform and our dedicated in-store Partners, we’re making it easier than ever for our customers to make the most informed purchases.”

Tom Clark, E-Commerce Director at Flixmedia, adds:

“We are delighted to be entering into this new partnership with John Lewis. As demonstrated in the pilot project, John Lewis’ retail might combined with Flixmedia’s content syndication expertise leads to significant uplifts in purchasing and revenue. We look forward to further developing John Lewis’ content strategy, and optimising its online offering for brands, retailers and consumers.”

About the John Lewis Partnership:

The John Lewis Partnership operates two of Britain’s best-loved retail brands: John Lewis & Partners and Waitrose & Partners. Our founder’s vision of a successful business powered by its people and principles defines our unique company today. The Partnership is the UK’s largest employee-owned business with over 80,000 employees, who are all Partners in the business. For more information, visit www.johnlewispartnership.co.uk.

About Flixmedia:

Flixmedia is a global leader in digital retail solutions, specialising in content syndication, which enhances the online shopping experience. By partnering with the world’s leading brands and retailers, Flixmedia helps turn browsers into buyers through rich, branded content. Our solutions drive higher conversions, increased transaction values, and improved SEO ratings. For more information, visit www.flixmedia.eu.

Contact Information: Tom Clark, E-Commerce Director, tom@flixmedia.tv