See how your product content performs

SMART INSIGHTS · MEASURE & OPTIMISE CONTENT

See what content actually converts.

Smart Insights shows you what shoppers viewed, what they engaged with, and how your content performs across the network. Then shows you what to change

Analytics dashboard with content performance and traffic panels

Powering content for the world's leading brands and retailers

How It Works

Every signal that matters, in one place

Performance chart showing growth after a content refresh

Before Smart Insights

Until now, brands worked blind. You could see that your content loaded on a retailer page, but not whether anyone looked at it. No way to tell which video held attention, which feature got explored, or which content helped make the sale. You spent on content and hoped.

Analytics panel showing views, watch time and estimated revenue

With Smart Insights

Smart insights changes the question. Not "Did my content load?" but "Did it help the shopper add to cart?" You get real engagement data from the retailer pages where buying happens, across the whole network, so you can see what is working as well as the net return for your programme investment.

What ARE Smart Insights?

Know what content works. Do more of it

‍

Measure your reach

Impressions, engagement, conversion lift, and revenue. Every metric from every touchpoint, centralised in one platform that gives you the full picture of where your content is flowing and the ROI you are generating.

Tracking the content impact

Not just whether your content loaded, but what happened next. Which videos were played, which hotspots were open, which comparisons were read. Real engagement, on the pages where buying happens.

Act on what works

Insights only count if you can act on it. See which content converts, then double down on the winners and cut the dead weight. Pull the data into your own stack or read it all in the dashboard. Either way, every content decision now has evidence behind it.

Sharpen content over time

Smart Insights closes the loop. Publish, measure, act, repeat. Every cycle teaches you more about what your shopper responds to, so your content gets sharper and your results compound, season after season.

Product comparison table comparing three headphone models

Insights panel showing a 14% add-to-cart uplift with video as the top converting format

1B+

Unique shoppers annually

40K

Hits a minute

2.3M

Content signals tracked each day

~1minute

Average page dwell to analyse

Flixmedia helps John Lewis boost online revenue by 5%

See how John Lewis lifted online revenue by 5% with Flixmedia INpages, plus 3% gains in conversion and average order value.

Stat card showing a 5% boost in online revenue, with a rising line chart

Flixmedia helps India's retailers improve cart conversion by 9.4%

See how Flixmedia rich content lifted cart conversion by 9.4% for India's retailers, tested across 355,794 shoppers at 99% confidence.

Stat card showing a 9.4% add-to-cart uplift, with a rising line chart

INpages drive a 3.8% ATC uplift across Australian retailers

See how Flixmedia INpages lifted add to cart by 3.8% across leading Australian retailers in a test of 451,152 shoppers. Read the full results.

Stat card showing a 3.8% add-to-cart uplift, with a rising line chart

I have to say I am impressed about the Smart Syndication dashboard. It seems quite insightful and rich and would definitely add value to our content strategy.

Client

Asics Europe

We are able to extend the high touch shopper experience in-store to our website and app shoppers. We know that when our shoppers consume this content they buy more and come back over and over again. As discovery shifts toward AI-driven interfaces and shoppers increasingly begin their journey outside of brand-owned channels, the PDP has become a critical moment of truth.

Sarah Boyd

Managing Director, Sephora UK

We are delighted to have integrated rich content in-line with our product descriptions. The engaging and informative experience has resonated well with our shoppers, resulting in increased sales and an enhanced browsing journey. Partnering with Flixmedia has proven to be instrumental in elevating our online retail strategy.

Karan Gupta

Director, Vijay Sales

At Retravision, not only do we use Flixmedia INpages to enhance our existing content, but it also serves as a great in-fill for brand new products when initial upstream content may be lacking from other data sources.

Wynn Setzinger

Chief Information Officer, Retravision

Flixmedia has a key role in bringing our branded products to life online through its rich content syndication platform.By providing additional information about the brands, and expert accreditations, the platform helps our customers make the right choice when they're purchasing products with us.

Charlie Banfield

Online Trading Manger, John Lewis & Partners

faqs

Still have questions? We’re here to help.

Google Cloud Console, GBQ Client Libraries, and GBQ API.

Main Dashboard, Product URL, Daily Unique Visitor, Hotspots, Traffic Trend, Devices & Browsers, Video, Reviews, Flix AR, Comparison Tables, Shop in Shops, and Widgets (where purchased).

An API providing access to Measure Effect data via Google Analytics Hub to implement Flixmedia datasets into the client’s BI platforms.

Unlock the data behind your content

Track engagement, comment, measure performance, and optimise your rich media across the entire Flixmedia network in one place.

‍